Transparency on the use of AI

Roularta Media Group stands for high-quality, reliable and relevant journalism. Even as generative artificial intelligence creates new opportunities for editorial teams, this remains our guiding principle.

With our editorial AI charter, we define how our editorial teams can use generative AI responsibly. The charter explains where AI can play a supporting role, for example in transcription, summaries, language correction, SEO, structure suggestions, subtitling or improving reading, listening and viewing experiences. At the same time, it clearly sets out the boundaries we apply.

For Roularta Media Group, AI is a tool, not an author. Our journalists always retain final editorial responsibility. Facts, sources, quotes, framing and publication decisions are never blindly entrusted to AI. Transparency towards our readers remains essential, especially when AI visibly contributes to text, images, audio or video.

The editorial AI charter is part of our broader commitment to journalistic quality, ethics, innovation and trust in our media brands.